Gianluca Borgna

General Manager of Grand Hotel Alassio Beach Resort & Spa | Alassio

Bearleader in Hospitality

About Gianluca

Bearleader in | Hospitality

Home town | Chiesina Uzzanese in Tuscany

About | As a new-generation General Manager, Gianluca Borgna takes pride in being a human-centered leader in the luxury hotel industry. At the heart of his leadership philosophy is a deep commitment to creating a positive and supportive work environment for his team, where everyone feels valued, respected, and empowered to do their best work.

Gianluca believes that happy and engaged employees are the key to delivering exceptional guest experiences and driving business success. By putting people first, he can create a culture of excellence that benefits everyone - his team, his guests, his partners, and the environment surrounding them. "I have experienced many difficult moments, and it’s exactly from these moments that I brought out the best in me. With kindness, of course," Gianluca says.

Profession | General Manager of the Talassio Collection

Achievements | Gianluca is Italy’s youngest five-star hotel General Manager (in 2021). He is the founder of Lusso Gentile (Kind Luxury), a cultural project that celebrates the beauty of kindness and promotes the values of empathy, compassion, and generosity. Through events and other initiatives, Lusso Gentile aims to inspire and motivate people to live more meaningful and fulfilling lives, creating a culture of kindness and human connection. He believes that small acts of kindness can have a big impact and that, by working together, we can create a more compassionate and just world. He is also the creator of “A scuola di Sogni” (School of Dreams) the first initiative in Italy dedicated to the teaching of soft skills in a Hotellerie School. Has has given public speeches and guest lectures in the best Italian Universities (Sapienza, IULM, IED). He has also founded the podcast “Leaders are Readers” available on Spotify and Apple Podcast.

Instagram | @gianlucagb86

LinkedIn | Gianluca Borgna


Guides by Gianluca Borgna